Snooki Wins Trademark Lawsuit

Back in August of 2013, reality television star Nicole Polizzi, known to her fans as Snooki, brought a $2.4 million lawsuit against Excell Brands and its perfume “Snazzy.”  Polizzi alleged trademark infringement of her perfume brand “Snooki.” The brand “Snazzy Woman” by Excell Brands is marketed in a box containing similar leopard print and what Excell calls a disclaimer: “Our version of Snooki by Nicole Polizzi.”  While the smell and packaging may be similar, the text of the name “Snooki by Nicole Polizzi” on the…
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